Nintendo as we know it is one of the biggest video game companies we all know and love. But what we don’t know is the big transitions they have been making with their brand for the last 100 years.
This is nintendo’s logo in the 1950s , back then they used to sell playing cards and not video games mainly because video games weren’t even a thing yet.
From 1960 to 1965 they started using the wordmark nintendo in their own handwritten font.Later on after 1965, they designed the logo to be more legible by changing the type into a san serif typeface. From here until this very day only small iterations were made on the logo but it generally stays the same. Now this is Nintendo’s current logo in 2020.
Primo & His Screen Based Practices 